The razzamatazz of Russia’s new spirit

THIS IS THE second edition of Russian Standard World, an online newsletter Francis and Robert worked on for Russian Standard Vodka.
        Its objective is to raise awareness of Russian Standard’s product portfolio and to support the newsletter’s audience: the drinks trade and other interested parties, worldwide.
        Working closely with Peter Windett, of Windett Associates, as our art director, and using original material from a variety of sources, our job was to make the text and visuals lively, but not too frothy.
        The subject had to be shaken, not stirred …….